A Tunnock's tea cake poster has been added to a long list of controversial adverts banned from public view in the UK.

The bakery giant's 'sexist' campaign joins a naughty Poundland elf, an Yves Saint Laurent model and the Home Office's 'misleading' statistics, which were all ordered to be removed after receiving complaints.

Here's a list of UK adverts that were removed after going viral for all the wrong reasons:

Tunnock's tennis-themed advert was banned after one person complained it was sexist and irresponsible because it objectified women.

The poster showed a female player holding a tea cake with her skirt raised at the hip and included the text: "Where do you keep yours?" and "Serve up a treat".

The Advertising Standards Authority (ASA) banned the ad after noting it showed the woman's bare thigh exposed and her underwear, and while it was placed opposite an arena hosting a tennis match, it bore no relevance to the advertised product.

Poundland's 2017 Christmas campaign was banned for featuring an elf who would definitely top Santa's naughty list.

Various adult situations were played out by the elf and his fellow doll friends on Twitter, which led to the ASA banning the campaign.

Poundlad's elf responded to the ban in a statement, saying: "Britain's the home of saucy postcards, carry on films and panto, so I'm sad the ASA found my double entendres hard to swallow.

"At least it's only 84 people who had a sense of humour failure compared to the tens of thousands who got the joke and liked and shared my posts online.

"I'm doing everything I can to be good so I can get out on good behaviour later this year. Love, Elfie x."

In 2004, an advert for Irn-Bru was banned after 17 viewers claimed that the clip was discriminatory against transsexual people.

The clip showed a family declaring their love for the fizzy juice through song.

At the end, the mother reveals she used to be a man.

Ofcom ruled that the final scene, which showed the woman shaving, was "capable of causing offence by strongly reinforcing negative stereotypes".

In July 2013, the Home Office had a travelling advert telling illegal immigrants to "go home or face arrest".

The ASA banned the advert in October after it received 224 complaints about the billboards.

Officials said the statistics over the number of arrests on the advert were misleading.

In 2015, Yves Saint Laurent ran a series of ad campaigns in UK fashion magazine which were banned following complaints the model was "dangerously thin".

The ASA agreed and banned the images from being used again.

In 2002, a Paddy Power advert showed two elderly women walking over a crossing, with betting odd bubbles next to them.

ASA upheld complaints which claimed the car in the background gave the impression that bet was on which OAP would be run over.

Paddy Power challenged the decision, arguing that the advert bet was on which woman would cross the road first, however, the ban remained.

It was the most complained about advert in 2002.